Madison House combines lifestyle hospitality, cutting-edge fitness, and next-generation optimized wellness Madison House, the exclusive members club by the global lifestyle leader Sunset Hospitality Group, is set to introduce a new era of social living and wellness when it opens in the iconic surroundings of Fort Canning in the 2nd Quarter 2026. Covering four floors and over 37,000 square feet of indoor and outdoor space, Madison House is designed for those who value quality hospitality, performance, restoration, and reward equally.   This lifestyle hospitality club acts as a holistic destination, combining top-notch vibrant culinary experiences, fitness, wellness, and refined social opportunities. The environment exudes timeless elegance with luxurious materials and geometric clarity, enriched with local color. Botanical motifs and Southeast Asian craftsmanship are featured throughout, grounding the experience in Singaporean culture.   Top-Tier Fitness and Lifestyle Centers At the heart of the club is a luxury gym equipped with state-of-the-art TechnoGym strength, cardio, and functional equipment, surrounded by marble, stone, and tropical greenery, reflecting both cosmopolitan ambition and elegance. Boutique studio classes include Reformer Pilates, HIIT, TRX, and Barrecore, led by top-tier instructors. Elegant private changing rooms, featuring a cold plunge, sauna, and steam room, offer spaces for both optimal performance and mindful recovery. in addition, Madison House members have exclusive access to two Padel courts, a dedicated Pickle Ball court and two stylish swimming pools with plush daybeds for leisure and socializing. “A Club for Modern Living” – Mark Watts “Madison House is our answer to a new era for private clubs, where optimal living, holistic wellness and meaningful community take centre stage,” shares Mark Watts, Managing Director of Madison House. “We built this club for those who crave more than exclusivity - they want belonging, enrichment, and the tools to perform at their best. Every detail has been crafted for our members’ evolving lifestyles, from the best restaurants and bars, to restorative treatments and architectural serenity, to rooms designed for both quiet reflection and lively gatherings. In essence, Madison House reimagines the club as a true home for living well and living fully in today’s world.”   The Longevity Suite: Enhancing Your Well-being A central feature of Madison House's offerings is its collaboration with Europe's renowned The Longevity Suite, which is making its regional debut within the club. Members will enjoy exclusive access to advanced cryotherapy, science-based spa and aesthetic treatments, and established biohacking and longevity protocols, all provided by leading specialists in the field. As Nort Janssen, CEO of The Longevity Suite Asia , notes, “Through this partnership, Madison House and The Longevity Suite are setting a new benchmark in human optimisation for Singapore. Our clinics in Europe have demonstrated just how transformative targeted protocols and advanced therapies can thrive for both physical health with true personal vitality and confidence. We are thrilled to bring our expertise and results-driven approach to Southeast Asia, in an environment as thoughtful and inspiring as Madison House.” The Longevity Suite® stands as Europe’s leading Biohacking & Anti-Age City Clinic Network, focusing on high-performance, integrated protocols that align health, mindful beauty, and mental vitality. Their mission is to revolutionize health, vitality, and longevity by seamlessly merging advanced Western science with traditional Eastern medicine. Through precision diagnostics, customized protocols, and state-of-the-art biohacking, aesthetics, and integrative therapies, members receive exclusive access to transformative wellness experiences that enhance how they feel, think, look, and perform — all provided with the discretion and world-class hospitality that cater to the most discerning individuals.   Social, Cultural, and Community Life Madison House is not just a location; it serves as a platform for authentic connections and cultural interactions. The Members Lounge and outdoor terrace seamlessly transform from day to night, making them perfect for business meetings, sunlit brunches, and leisurely evening cocktails, all set in spaces that blend the elegance of the interior with the lush greenery of Fort Canning. A dynamic schedule of activities, including breakfast and supper clubs, industry talks, music showcases, wine and whisky tastings, as well as padel and pickleball socials, keeps members constantly engaged and inspired. The club’s design combines clarity with Southeast Asian batik details, reflecting the cosmopolitan yet grounded identity of Madison House.   Each week, Madison House will feature a curated line-up of sessions designed to offer a first glimpse into the club’s wellness philosophy. The current schedule is showcased.. Membership Details Membership at Madison House is available by application only, catering to individuals driven by purpose and passion who desire world-class amenities, carefully curated experiences, and meaningful global connections. Members will have exclusive access to padel and pickleball courts at preferential member rates, along with premium studio classes like reformer Pilates. In addition, the Longevity Suite® Asia will be exclusively available on-site for members, providing advanced therapies, diagnostics, and performance programs as part of a dedicated partner experience. Madison House in Singapore is the first location for Sunset Hospitality Group’s members club division, with plans for global expansion, starting with Milan. Registration for founding members is now open. To inquire or schedule a private tour, please visit their website at www.madisonhouse.com

Kott-Don (꽃돈) 360, the Korean BBQ restaurant popular for its 360-hour aged meats and artisanal flower-cut technique, at Tanjong Pagar, has just opened at Paya Lebar Quarter (PLQ) mall, and is proud to introduce its brand-new Lunch Menu — created especially for today’s fast-paced working crowd. Known for elevating Korean barbecue with precision, innovation, and authentic Korean flavours, Kott-Don 360 now presents a quicker, more accessible way to enjoy its famed culinary craftsmanship. Designed for 1–2 diners, the new lunch offerings bring all the comfort and satisfaction of premium dining in a smooth and seamless dining format — perfect for mid-day meals without compromise. Guests can expect generous flavours, quality ingredients and the same meticulous preparation that has made Kott-Don 360 one of Singapore’s most talked-about modern Korean dining concepts. The new Lunch Promo Menu features hearty Korean favourites including Beef Bulgogi, Spicy Pork, Chicken Gangjeong, Kimchi Soup, Tofu Soup, Soybean Soup, Beef Short Rib Soup, Beef Bone Soup,  and  Ginseng Chicken Soup — with prices starting from just $14.90 . Each set comes with unlimited salad and side dishes, rice,  and  complimentary Häagen-Dazs ice cream, offering exceptional value for a satisfying and complete meal. As there are many social media reviews raving good reviews about this place, we decided to drop by one day to check out what the hype was all about and satisfy our curiosity. We ordered the Beef Bulgogi and Ginseng Chicken Soup , and also some items from the ala-carte menu. We tried the Aged Black Pork Neck (150g), Aged Premium Short Rib (150g) and the Ganjang Chicken (half). Kimchi and sides were also served complimentary, and we could also help ourselves to unlimited refills at the kimchi salad bar. The restaurant was super crowded during lunch time but the staff volunteered to help us barbeque our meats even though they were so busy. Kudos to the restaurant crew for taking the initiative with their customer oriented service, There as also complimentary Haagen Dazs ice cream to finish off a satisfying meal. Summary: The 360 hour dry aged pork and beef with artisanal flower cuts exuded extreme flavour and juiciness with each bite. The pricing was fair and reasonable for the quality we got. Lunch menu available for download here: Outlet address: 10 Paya Lebar Road #04-09 PLQ Mall Singapore 409047 Reservations number: +65 8720 8528 Opening hours: 11.30am – 11pm (last orders at 10pm) Instagram: www.instagram.com/kottdon360

This season, immerse yourself in the holiday spirit with an array of seasonal indulgences, alongside local delights. Guests are invited to enjoy the exquisite Festive Afternoon Tea experience, or to savour the Festive Set Menus, curated to showcase the finest flavours of the season. Festive Afternoon Tea Pacific Emporium’s Festive Afternoon Tea begins on 17 November 2025, and the experience starts with a complimentary welcome drink of Cinnamon Spark , a blend of cinnamon honey syrup, fresh lemon juice, and aromatic bitters. The menu features festive creations, including delicious savouries, such as Lobster Salad with Crispy Crousta, Salmon and Cheese Roulade, and Apple and Walnut Savoury Tart . Bite into sweet treats, including Hazelnut Passion Fruit Log Cake, Raspberry Rosella Choux, Mixed Fruit and Classic Scones, and more. On weekdays ($68++ per person), guests can enjoy a selection of savoury and sweet delights elegantly presented on a three-tiered stand. Guests are also invited to select a main course, such as Master Butcher’s Pork Roulade, Turkey Slider and Penang Prawn Noodle Soup to complement the afternoon tea. On weekends and Christmas Day ($78++ adult and $39++ per child), the afternoon tea experience transforms into an indulgent buffet-style affair, alongside an ensemble of Chef’s Speciality Showcase, including the Master Butcher’s Pork Roulade, Festive Beef Wellington, Traditional Roasted Turkey Breast, Penang Prawn Noodle Soup , and assorted Sticky Toffee Pudding. As Executive Pastry Chef Edina Si shares, ‘The collection of sweet delights featured in our Festive Afternoon Tea menu delivers a festive twist, celebrating a balance of citrusy freshness and sweet, comforting notes.’ Festive Set Menus Indulge in a choice of two-course ($35++ per person) or three-course ($45++ per person) festive lunch set menu at Pacific Emporium. Highlights include Salmon Carpaccio, Pacific Prawn Katafi, Pacific Emporium Turkey Burger, and Truffle and Fungi Tortellacci. Savour a three-course festive dinner set menu ($55++ per person), featuring Scallop Crudo, Bisque de Homard, Sous-vide Grain-fed Beef Cuberoll, and Oven-baked Turkey Roulade. Executive Sous Chef Cheah Hun Leong shares, ‘This festive season, I wanted to take those quintessential holiday flavours, the spices, the richness, and the warming aromas, to the festive dining table.’ Festive Afternoon Tea 17 November – 31 December 2025 First Seating | 1:00pm – 3:00pm, Second Seating | 4:00pm – 6:00pm Mondays to Fridays $68++ per person Saturdays & Sundays, and 25 December 2025 (Buffet-style) Adult: $78++ Child: $39++ (6 to 12 years old) Festive Set Menus 17 November – 31 December 2025 Mondays to Fridays (Not applicable on Public Holidays) Lunch | 11:00am – 3:00pm 2-course Festive Lunch Set Menu: $35++ per person 3-course Festive Lunch Set Menu: $45++ per person Mondays to Sundays Dinner | 5:00pm – 10:00pm 3-course Festive Dinner Set Menu: $55++ per person Prices quoted are in Singapore dollars, and are subject to service charge and prevailing government taxes. For reservations, please call +65 6826 8240 or email dining.ppsin@panpacific.com.

Embrace the joyous season with extravagant buffet spreads at Edge. From 17 November 2025, feast on Executive Chef Andy Oh and his Culinary Team’s classic festive delights, alongside Edge’s signature international buffet spread. Served across live kitchens, this tantalising experience features a premium seafood selection, succulent roasts, and the season’s favourites, such as Oven-roasted Grass-fed Lamb Leg with Ras El Hanout Spice, Maple-glazed Gammon Ham with Spiced Pineapple Marmalade, Chicken Leg Confit with Savoy Cabbage, and Mediterranean Turkey Pizza . Indulge in the flavourful Slow-roasted Ribeye, Yorkshire Pudding, and Truffle Jus , from the grill station. Seafood lovers will relish the expansive spread of fresh seafood, including freshly shucked seasonal Oysters, King Crab Leg, Boston Lobster, Tiger Prawns, Pacific Clam, Half Shell Scallops, Sea Conch, Black Mussel, and Crawfish . Also available is an extensive variety of cold cuts made in-house by our hotel’s Master Butcher, Chef Haiko Mayer, such as Home-cured Beef Salami, Virginia Ham, Pastrami, Mortadella, Paprika Lyoner, and Black Forest Ham . An irresistible assortment of festive treats awaits you at the dessert bar, including Dark Chocolate Log Cake, Homemade Christmas Stollen, Rum-soaked Fruit Cake , and much more. Executive Sous Chef, Chef Patrick Ooi summarises Edge’s festive inspiration, ‘This season, Edge’s festive buffet spread is inspired by nostalgic, comforting flavours, infused with the spirit of the holidays.’ For reservations, please call +65 6826 8240 or email dining.ppsin@panpacific.com.

POP MART, in collaboration with the National Museum of Singapore and the Singapore Tourism Board (STB), will present the SKULLPANDA CAGE-UNCAGE Showcase – an immersive and thought-provoking exhibition that enables fans from the region and beyond to connect with the artistry and purpose of the featured character, revealing the deeper story behind the collectible toy. Open to the public from 12 December 2025 to 22 February 2026, the SKULLPANDA CAGE-UNCAGE Showcase makes its international debut in Singapore after a successful initial run at the Gate M West Bund Dream Center in Shanghai, China. This exhibition represents the inaugural three-way partnership between POP MART, the Singapore Tourism Board, and the National Museum of Singapore. It invites both new and long-standing fans to explore the artistic vision behind the character, while enhancing Singapore's reputation as a vibrant cultural hub. The SKULLPANDA CAGE-UNCAGE Showcase, the first SKULLPANDA exhibition in Singapore, unites POP MART, STB, and the National Museum in a unique tripartite partnership. Through contemporary museum programming, this groundbreaking collaboration delves into the artistic craftsmanship and meaningful narratives inherent in collectible design and culture, while boosting Singapore's appeal as a destination with exciting offerings that resonate with both local and international audiences. Unique to this second run of the SKULLPANDA CAGE-UNCAGE Showcase is an installation inspired by Singapore's bird singing pastime, adding a distinctly local element to the experience.   Beyond Collectible Culture Towards Artistic Experience  Created by POP MART in partnership with Chinese artist Xiong Miao, the founder of North Studio art workshop and the mastermind behind the original SKULLPANDA character series in 2018, the SKULLPANDA CAGE-UNCAGE Showcase focuses on the titular character. This character was initially designed as a reflection of the artist, who embraces life's uncertainties and questions. Leveraging Xiong Miao’s extensive experience in game concept design, the showcase elevates collectibles as a medium for compelling art and storytelling. This multi-sensory and immersive experience enhances the artistic vision behind the character, prompting visitors to consider the possibilities and dilemmas of choice through six major themes integral to everyday life: Emotion, Fortune, Rules, Exploration, Life, and Direction. “ The SKULLPANDA CAGE-UNCAGE Showcase underscores our dedication to supporting artists like Xiong Miao in delving into deeper themes through collectible design,” stated Mr. Justin Moon, Senior Vice President & Chief Operating Officer at POP MART. “We are thrilled to present the showcase in Singapore, marking its international debut outside of China, and allowing us to share with a broader audience the vision of SKULLPANDA not just as a cherished character, but as a medium for meaningful reflection on the human experience." Visitors can anticipate larger-than-life art installations and sculptures featuring SKULLPANDA, interactive experiences, and immersive environments where everyday symbols such as door frames, locks, and keys are transformed into a visual language that encourages reflection on themes of confinement, freedom, choice, and self-discovery. Pop Culture as a Bridge to New and Diverse Audiences  The strategic partnership and showcase continue the National Museum's exploration of innovative ways to engage with Singapore's contemporary history through the lasting appeal of collectible culture. Building on the success of the museum’s 2024 showcase, Play:Date – Unlocking Cabinets of Play , which was the museum’s first collaboration with POP MART, the SKULLPANDA CAGE-UNCAGE Showcase strengthens this partnership by further exploring the evolution of collectible culture, exemplified by industry leader POP MART and the SKULLPANDA character, known for its striking visual style and introspective narratives.   Ms. Chung May Khuen, Director of the National Museum of Singapore, stated: “As the people’s museum, we are thrilled to host the SKULLPANDA CAGE-UNCAGE Showcase as it continues our exploration of collectible culture that began with Play:Date . Our commitment to examining contemporary Singapore involves engaging with cultural movements such as collectible culture, allowing us to leverage its widespread appeal to connect with diverse audiences through SKULLPANDA's artistry and provide new pathways to deeper museum experiences." Presented through the lens of SKULLPANDA, the co-curated Singapore-exclusive installation is inspired by the bird singing hobby, a traditional practice that has persisted over decades. This section introduces international visitors to a lesser-known aspect of Singapore’s heritage, paying tribute to a beloved community pastime that unites people, much like collectible culture. "International collaborations such as the SKULLPANDA CAGE-UNCAGE Showcase highlight Singapore's vibrancy as a location to present world-class creativity rooted in our unique destination identity. By fostering connections between local museums and global creative leaders like POP MART, we're delivering unique experiences that visitors cannot find anywhere else," said Mr. Kenneth Lim, Assistant Chief Executive (Marketing Group), Singapore Tourism Board. "This tripartite partnership embodies our Tourism 2040 vision of building an attractive destination where history and contemporary culture intersect meaningfully, creating the memorable and transformative experiences that today's Gen Z and Millennial travelers seek." Showcase Details and Visitor Information  The SKULLPANDA CAGE-UNCAGE Showcase will be open to the public from 12 December 2025 to 22 February 2026. Early All Access tickets are available from 12 to 16 December 2025, granting holders priority entry to the showcase and the chance to buy exclusive merchandise, subject to availability. Only those who have completed their visit to the showcase can purchase these exclusive items, with a limit of one item per ticket holder, while supplies last. Additional purchase restrictions may apply. Early All Access tickets can be bought starting 19 November 2025, and Standard All Access tickets will be available from 1 December 2025. Both types of tickets can be purchased through this link. Entry to the SKULLPANDA CAGE-UNCAGE Showcase will be scheduled to ensure a pleasant experience for visitors. It is recommended to reserve your preferred time slot early when buying tickets online. A Singapore-exclusive SKULLPANDA CAGE-UNCAGE Showcase Gift will be given to the first 4,500 visitors. https://www.nhb.gov.sg/nationalmuseum/whats-on/exhibition/skullpanda-cage-uncage

Celebrate the year-end holidays in the wild at Mandai Wildlife Reserve, where a delightful array of themed activities awaits throughout Singapore’s nature and wildlife destination. From a themed trail of challenges to festive trails and light displays, the area transforms into a wonderland of adventure and joy from November to early January. Join the Wild Patrol! Experience a special adventure inspired by Disney’s Zootopia 2 , running from 8 November 2025 to 4 January 2026. At Wildlife West, Festive Wild-erland illuminates Bird Paradise and Rainforest Wild Asia with magical projections, installations, and Christmas token hunts from 15 November 2025 to 4 January 2026. In an exclusive collaboration with Disney, Singapore Zoo invites visitors to step into a world inspired by Zootopia 2 and help solve a mystery alongside Judy Hopps and Nick Wilde. Join the wild patrol and follow a trail of clues to find a mysterious new friend, Gary De’Snake. The trail begins at the Zootopia-inspired Police Department reception at the park entrance. Explore a reimagined downtown city in Zootopia and Transfer Tube Network at Singapore Zoo’s Sensory Garden, with interactive stations and vibrant photo points featuring beloved characters from the film. Along the way, uncover clues to earn stamps in your patrol kit and keep an eye out for Gary’s telltale signs. Complete the tasks to graduate with a Zootopia-themed certificate and badge. Beyond the trail, children can explore the Zootopia-themed Marsh Market at Pavilion by the Lake on whimsical swing cars and have the opportunity to participate in meet-and-greet sessions with special friends from Zootopia on 8 to 9 November and 25 to 28 December. Other activities include a social media photo contest with prizes such as Zootopia 2 movie tickets and themed collectibles. Guests can also enjoy keeper sharing sessions about the playful fennec foxes at the Animal Behaviour and Enrichment Centre and observe reptile feeding at RepTopia. Limited edition Zootopia-themed merchandise will be available for purchase at retail stores, making perfect souvenirs to remember the adventure. Enjoy a special $75 admission bundle for one adult and one child to Singapore Zoo, which includes an exclusive Zootopia 2 plush keychain. For more information on Join the Wild Patrol!, visit www.mandai.com/Zootopia2 and don’t forget to catch Disney’s Zootopia 2 in cinemas from 27 November 2025. The celebrations continue just a shuttle ride away, where a dazzling 8-metre tall Tree of Life welcomes guests at the publicly accessible Mandai Wildlife West. Snap photos with the first wildlife-themed Christmas tree at Mandai Wildlife Reserve, adorned with ornaments representing threatened species cared for in the wildlife parks like the Negros bleeding-heart pigeon, Philippine spotted deer, and Sunda pangolin. Guests can also count down to Christmas with daily surprises at Bird Paradise and Rainforest Wild Asia, where a digital advent calendar will spread festive cheer from 1 to 25 December 2025. At Rainforest Wild Asia, the iconic Cavern transforms into an enchanting dreamscape with gentle snowfall and dancing aurora lights. Join Santa’s Adventure Quest to hunt for hidden Christmas tokens along the Forest Treks and stand to win prizes such as GoPro HERO cameras and the Wild Cavern Adventure experience at Rainforest Wild Asia worth $70,000 in total. Keepers will also present festive-themed enrichments like wrapped holiday treats, Christmas tree with carrot ‘baubles’ and Christmas wreaths for animals like the Malayan sun bears, axis deer, tortoises, and Malayan tigers. Flock to Bird Paradise for photo-worthy moments of the penguin residents surrounded by snowflake projections when they dive to the lower level of Ocean Network Express Penguin Cove. Surprises await around the habitat too – children can join the Penguins Christmas Party Quest to locate festive tokens and redeem a special prize. The Christmas edition of the Wings of the World presentation adds holiday cheer as feathered friends deliver Santa’s mails and gifts. From 1 to 25 Decembe2025r , indulge in delectable seasonal treats like the Christmas mini log cake, chocolate walnut bread house, and Christmas Stollen at Bird Bakery and Penguin Cove Café. For more information on Festive Wild-erland, visit http://www.mandai.com/festivewilderland . More information can also be found at www.mandai.com

Singapore Comic Con (SGCC) is Southeast Asia’s ultimate celebration of Western and Asian pop culture. Organized by Generation Experience, SGCC brings together fans, creators, and brands from around the world for an unforgettable weekend of comics, toys, gaming, cosplay, collectibles, anime, and entertainment.  As Singapore’s premier pop culture event, SGCC features appearances by international and local artists, creators, and industry icons, alongside exclusive merchandise launches, engaging panels, live experiences, and community-driven showcases. From passionate fans to families discovering the world of pop culture, SGCC offers something for everyone.  Singapore Comic Con (SGCC), Southeast Asia’s premier celebration of Western and Asian pop culture, returns this year with its most ambitious edition yet - marking its 4th year since the pandemic. The event continues to build on its legacy of uniting fans, creators, and industry leaders, growing in scale, programming, and regional influence with each edition.  SGCC is part of the Singapore Media Festival (SMF), hosted by the Infocomm Media Development Authority (IMDA), supported by the Singapore Tourism Board (STB), with Mediacorp as the official media partner. Trident Digital Tech Holdings Ltd (“Trident”) joins as title sponsor, harnessing its solutions to enhance the fan experience with seamless access and exclusive rewards.  This year’s edition introduces new programme pillars, expanded partnerships, and a refreshed showfloor experience designed to spotlight emerging creators, celebrate global pop culture icons, and ignite the imagination of fans of all ages. From exclusive collectibles to legendary guest appearances, SGCC 2025 reinforces its mission to be the creative hub where stories come to life. Michelle Lim, CEO and Founder of Generation Experience Pte Ltd, organiser of Singapore Comic Con said, “In today’s ever-changing media environment, cross-platform storytelling is redefining how audiences engage with characters and the world. SGCC 2025 champions this transmedia evolution by connecting fans directly with the creators behind comics, animation, games, content, collectibles and more,” Guo Teyi, Director, Leisure Events, Singapore Tourism Board, said, “Pop culture events such as Singapore Comic Con (SGCC) are a key part of Singapore’s vibrant entertainment landscape, enhancing our appeal as a premier lifestyle destination in the region. We have seen increasing attendance at SGCC, with the 2024 edition recording more than 60% growth compared to 2022 when the event resumed following the pandemic – demonstrating its strong appeal. We continue to welcome such events that showcase Singapore’s position as a regional cultural hub, further enhancing our robust leisure events calendar and vibrancy.”  Soon Huat Lim, Founder, Chairman, and Chief Executive Officer of Trident, said, “We are delighted to partner with Singapore Comic Con 2025 as part of our ongoing commitment to empower communities through digital innovation. Comic Con celebrates creativity, imagination and connection, which perfectly align with Tridentity’s mission to bring people together in both the physical and digital worlds. Through this partnership, they aim to enhance the fan experience with seamless access, exclusive rewards and new ways to connect and play within the Tridentity ecosystem.” A Weekend of Pop Culture Across 250,000 sq ft of show floor, fans can look forward to an electrifying mix of:  ● International comic artists & illustrators making rare appearances  ● Exclusive toy drops, limited-edition collectibles, and first-look product showcases  ● Gaming zones, tournaments, and community play areas  ● Creator panels, workshops & meet-and-greets with global and regional talents  ● Immersive activations, photo spots, and collaborative experiences with leading entertainment brands    For more information, visit www.singaporecomiccon.com or follow them on social media @SGComicCon.

Economist Impact organized the 2nd annual AI Innovation Asia  on December 2nd, 2025, at The Four Seasons Singapore. This leading event returns to tackle a key issue: although businesses recognize AI's potential to drive growth, many face challenges with implementation, governance, and achieving a return on investment; the event assist to guide executives from insight to impact in the AI Economy.   Economist Impact empowers businesses, governments, and foundations to drive change and facilitate progress. They blend the analytical rigor of a think tank with the creativity of a media brand, reaching an influential audience in sustainability, healthcare, and new globalization. The event began with a ministerial keynote interview featuring Janil Puthucheary, senior minister of state, Ministry of Education, and Ministry of Sustainability and the Environment, Singapore, who shared his economic perspectives on a future-ready Singapore with skills, enterprise and the human edge in the age of AI; the discussion explored how artificial intelligence reshapes and how economies create value and how Singapore is betting on human capital through education, enterprise partnerships and lifelong learning to turn disruption into opportunity. This conversation explores how policy, business and society can work together to ensure AI drives both productivity and inclusion. The gathering united 500 executives to explore practical AI applications that add value through case studies and panel discussions. Participants engaged with top adopters, regulators, and solution providers, gaining actionable strategies and proven tools for effectively scaling AI in Asia. Prior to the event, chair Tom Standage, deputy editor of The Economist and editor of The World Ahead, stated: "AI is drawing significant attention and investment, yet achieving tangible results at scale is more challenging than it appears. At AI Innovation Asia, we will convene representatives from companies across the region for an open discussion about what works, what doesn't, and how to maximize the benefits of this exciting technology." Key themes include: ●The regulatory outlook for firms in Asia: examining the compliance challenges of navigating a fragmented regulatory ecosystem. ●Return on investment: how firms should measure their ROI on AI projects to justify spending and ensure profitability. ● Agentic AI and CX: understanding what agentic AI means for customer experience and how firms can responsibly utilize it. ● Explainable AI: addressing the 'black box' dilemma by examining how business leaders can maintain visibility in their AI systems without compromising effectiveness. Other featured speakers include: - Aseem Puri, chief executive, Unilever International - Rowena Yeo, chief technology officer and global vice-president, technology services, Johnson & Johnson -  Leaders from H&M, Airbus, Jaguar Land Rover, HSBC, Danone, AirAsia, DHL, Decathlon, Jardine Matheson, Klook and more. The various panels discussed on points related to the measurement of cost savings and productivity gains from AI that can justify spending on the technology from leaders, and how organisations can boost returns on AI investment by identifying where it is best placed to solve business problems or create value; inherently, what are some of these AI’s drawbacks that could enhance or destroy business value. As firms adopt artificial intelligence at speed, their exposure to cyber-risks is rising. Identity systems are becoming key points of vulnerability as AI automates processes for both defenders and attackers. The session examines how organisations can balance innovation with the safeguards and governance needed to keep AI secure. AI Innovation Asia  is sponsored by Boston Consulting Group, TikTok, Silverfort, Boomi, Lenovo and ViSenze.

The leading entertainment content market and conference in the region is returning to Marina Bay Sands in Singapore, with Asia continuing to spearhead advancements in entertainment content. As Asia’s best Co-Production & Entertainment Content Market showcase, the Asia TV Forum & Market (ATF) welcomes the ecosystem of the Media & Entertainment industry to Singapore with an ATF Leaders Dialogue on 2 Dec 2025, followed by a Market & Conference from 3 & 4 Dec 2025. This event gathers industry leaders and visionaries, including DreamWorks, GDH 559 (creators of Netflix’s popular Thai drama series “Mad Unicorn”), COL Group, Crazy Maple Studio (ReelShort), acclaimed animation director Momo Wang, and award-winning producer Matiss Kaza (2025 Oscar winner for Best Animated Feature Film “Flow”), among others.   The event opens with The ATF Leaders Dialogue on Day 1 — a meeting of content leaders, bringing together industry pioneers and experts to discuss strategies, challenges, and successes in response to the changing industry landscape. Highlights include: GDH 559—The Next Milestone, where GDH 559 CEO Jina Osothsilp examines Thailand’s transition from service excellence to an IP powerhouse Telcos Acing Non-Connectivity Revenues—Content Remains King, a debut ATF session focusing on ASEAN telcos’ strategic shift into content Mastering the Management of Global Audiences for Micro Dramas, which explores how creators can navigate and expand within the thriving short-form content market. The market began its activities on Day 2, offering an opportunity to discover the latest trending content in the region’s entertainment sector. Simultaneously, ATF will hold a series of conferences where business leaders and decision-makers gather for high-level discussions on crucial topics in the entertainment content industry.   Starting from Day 2, several pitch sessions will also commence under the ATF In-Development Club. These sessions are designed for producers to gain a deeper insight into today’s business aspects, along with tips for pitch preparation. Main Issues/Challenges and Tasks Ahead The main theme on “Re‑Framing the Narrative – New Pillars of Success Across Screens,” explored the rapid transformation of Asia’s entertainment sector across linear TV, streaming, social platforms, and new media. and the Leaders Dialogue sessions gathered content leaders, financiers, and platform executives to discuss strategies, challenges, and success stories in the current evolving environment.​ On Technology and AI, a key focus is the role of generative AI in development and production, featuring showcases of AI‑created films and an “AI Pitch Jam” where teams craft trailers using AI for script, visuals, sound, and editing., and these sessions aim to enhance efficiency and creative decision-making while equipping Asian creators to remain competitive on a global scale.​ On the topics of Financing, Co‑Production, and IP, panels and initiatives emphasized cross-border financing, co‑production frameworks, and risk-sharing, supported by programs from agencies like Singapore’s IMDA to co‑fund regional and international projects.​ The ATF x Mediacorp Co‑Production Pitch, IP Accelerator, and other development labs focus on creating exportable Asian IP and sustainable franchises.​ New Formats, Platforms, and Audiences held sessions which addressed FAST channels, microdramas/short‑form (which is a hot topic adopted by a few countries following the success in China), telecom companies entering content, and managing global audiences for short-form video.​ Industry experts provided data-driven insights on audience behavior and discuss programming and marketing content across various screens and platforms.​ In the arena of Regional Collaboration and Asian Storytelling, ATF 2025 serves as a center for new partnerships, including Mediacorp’s MOUs with companies in Japan, Thailand, and Taiwan and its first Korean drama co‑production, highlighting increased regional integration.​ A consistent theme converging amongst many sessions is that “Asian stories with a global appeal,” have a staying power as they usually emphasize cultural authenticity, cross-border casts/locations, and position Asia as a creative source and co‑production hub.​ IMDA • Talent Accelerator Programme The Infocomm Media Development Authority (IMDA) has launched the Talent Accelerator Programme (TAP) to strengthen Singapore’s media industry. With a budget of S$200 million, this three-year initiative focuses on developing creative talent, enhancing co-production collaborations, and reinforcing the media sector. TAP aims to prioritize global distribution and genre-specific Intellectual Property (IP) development. To support this, structured pathways have been created for Singapore’s talent to progress in the film and television industries. The announcement of TAP was made today by Singapore’s Senior Minister of State for Digital Development and Information (MDDI) & Ministry of Health (MOH), Mr. Tan Kiat How, during the opening of the Asia TV Forum and Market (ATF) 2025, part of the Singapore Media Festival (SMF) hosted by IMDA. “In a rapidly changing media landscape where audiences have more options and AI is transforming content production, the Government is committed to helping our sector and professionals adapt to remain relevant and competitive,” stated Mr. Tan Kiat How. The $200 million Talent Accelerator Programme is a major investment to ensure that Made-with-Singapore content gains global recognition. Our goal is to build a strong pipeline of stories with international appeal, enhance Singapore’s status as a co-production hub, and solidify our role as a trusted creative partner in the region,” Mr. Tan Kiat How added. TAP supports the entire media value chain, from development to production and distribution, allowing promising Singaporean concepts to reach global audiences. Recognizing the unique creative and commercial realities of the film and television sectors, TAP is designed to help both industries capitalize on existing demand in today’s competitive environment. Under TAP, IMDA introduces structured pathways to nurture talent within Singapore’s media industry. This strategy focuses on developing the specific expertise our talents require at each stage of the media value chain, providing them with a clear roadmap to enhance their craft and business skills for career growth. Development stage: IMDA will connect media professionals and companies with what commissioners/buyers seek and offer access to: Mentorships and masterclasses in areas such as story development (originals or adaptations), pitching skills, and deal negotiation, to refine their stories and proposals. This helps companies strengthen not only their creative concepts but also the commercial aspects of their projects, including financing models, distribution planning, and IP ownership structures, all crucial for industry sustainability. Global streamers and platforms, commissioners, international production houses, and showrunners to provide local talent with the exposure needed to penetrate the global market. Production stage: IMDA will co-fund co-productions, including a variety of regional and global co-productions, films, and TV (scripted and unscripted) as well as IP adaptations for the screen. This aims to position Singapore as a regional co-production hub. Distribution stage: IMDA will elevate the profile of Made-with-Singapore content, talent, and production companies through a dedicated in-house marketing team. Additionally, a marketing fund will be structured for select projects to enhance visibility. Singapore is showcasing how strategic international partnerships, such as the recent unscripted partnership with Warner Bros. Discovery (WBD), can amplify local storytelling on the global stage, with filmmakers collaborating with renowned international partners to bring authentic Singapore narratives to prestigious worldwide platforms.  Ms Yvonne Tang, Assistant Chief Executive, Media Industry Group, IMDA, said, “IMDA is building a robust ecosystem where international partners see Singapore not just as a location, but as an essential creative collaborator. We believe that Singapore talent can hold their own alongside the world's best. TAP signals a fresh chapter in our endeavour to support and develop our film and television talent through world-class mentorships and masterclasses, strategic global partnerships, and a new wave of co-production opportunities. We hope to usher in a new era of Made-With-Singapore stories, that are made for the world.”  Mediacorp and Linmon Media Mediacorp has announced a collaboration with the renowned Chinese production company Linmon Media on "Only Thirty-Five" 《三十五而已》, the sequel to the highly acclaimed Chinese drama "Nothing But Thirty" 《三十而已》. Supported by the Infocomm Media Development Authority (IMDA), this partnership was formalized at the Asia TV Forum (ATF) today, signifying a new chapter in Mediacorp’s expansion into high-quality international storytelling and showcasing its growing creative impact across Asia. The Chinese drama series, set in both China and Singapore, will feature artists from both nations and will begin filming in these locations in 2026. By merging Linmon Media’s storytelling expertise with Mediacorp’s creative skills, the production will highlight top Asian talent and landscapes in a narrative celebrating ambition, independence, and reinvention in today’s fast-changing world. Su Xiao, Chairman and Founder of Linmon Media, commented: “Expanding into overseas markets is a long-term strategic priority for Linmon Media, and we are committed to growing alongside local markets and partners. The 'co-creation' concept transforms the traditional one-way nature of cultural output: we export China's established creative concepts and industry standards to Singapore and other regions to enhance their film and television industry capabilities, while simultaneously drawing creative inspiration from overseas remakes to inform our domestic IP development. In Linmon Media's international journey, Singapore has become one of our most valued markets due to its central position and advantages in Southeast Asia and the broader international market. We are excited to work with Mediacorp, a high-quality and innovative international production and broadcasting institution, and we look forward to further strengthening the connection between Chinese IP and Singaporean audiences and promoting cultural exchanges between us.” https://www.asiatvforum.com/en-gb.html

A SPIRIT OF NATURE, MYSTERY, AND REFINED CRAFT  Mystique Gin transcends being just a spirit; it offers an invitation to a sophisticated drinking experience. Created with the aim of elevating traditional gin, Mystique is crafted from a meticulous selection of fresh botanicals. Each botanical is thoughtfully selected to complement the others, resulting in a harmonious blend of intriguing and refreshing flavors. Combining rosemary with juniper berries and ground ginger, the gin provides a mysterious sensory delight.  Recognizing the potential for a more refined gin, Mystique was conceived. Distilled in the United Kingdom, this spirit is meant to be enjoyed neat or on the rocks. Its balanced flavor profile, with subtle herbal hints, makes it a versatile spirit that can enhance various cocktails or be savored on its own.  Mystique Gin is officially launching in Singapore, inviting discerning drinkers to experience a spirit defined by nature, craftsmanship, and understated luxury. As the brand enters the market, it offers more than just a new label on the shelf — it presents an invitation to discover a refined yet subtle drinking experience.  A tasting panel was convened on this amazing new Gin, and we find the taste crispy yet elegant, refined and smooth, and goes well on the rocks, with tonic and a fantastic outcome with different mixes as a plethora of various cocktails, well elevated through a series of tastings at the Westin Singapore! Inspired by the founders’ love for the lush landscapes of their youth and expertly distilled in the United Kingdom, Mystique invites drinkers into a world where purity meets complexity, with every sip revealing the artistry of botanical balance. Each pour embodies the mystique of nature’s finest ingredients, skillfully combined to intrigue the palate and enhance the drinking experience.  Blending classic botanicals with nature-inspired ingredients, this premium London Dry Gin delivers a smooth yet intriguing profile that appeals to those who appreciate authenticity and simplicity. It features lemon peel, caraway seeds, moringa leaves, kaffir lime leaves, and subtle hints of rosemary — creating a crisp, layered taste that is both modern and timeless.  At the heart of Mystique’s brand identity is a mythical figure — a goddess of nature who symbolizes the spirit’s essence. Rooted in lush greenery, she embodies Mystique’s allure: a harmonious balance of nature and sophistication, simplicity and depth. This philosophy extends from the flavor composition to the bottle design, which features a minimalist silhouette with refined detailing to reflect the spirit’s quiet elegance.  “Mystique Gin is meant to be enjoyed by everyone, yet made to stand apart,” says Jose Jeuland, Founder of Mystique Gin . “It is a premium gin that speaks for itself – no frills, no complications. Just an invitation to enjoy it neat or as the perfect gin and tonic. This spirit was born from the desire to demystify gin, where less is more, so I created a drink as approachable as it is enchanting.”  Mystique Gin has captivated professional bartenders and spirit aficionados with its outstanding smoothness and impressive versatility, making it a perfect base for various sophisticated cocktails. Whether sipped neat, mixed in a classic Gin & Tonic, or used as the foundation for a crafted cocktail, Mystique Gin provides a polished drinking experience—subtle, elegant, and truly memorable. Each bottle celebrates nature's artistry and the timeless charm of good taste. Launch Offer (Limited Time Only):  Mystique Gin is now available for purchase. During a limited launch period, the 700ml bottle is offered at SGD $108 (regular price SGD $125), and the 200ml bottle is available for SGD $45 (regular price SGD $55). Purchases can be made exclusively through the brand's official online store: mystiquegin.com In addition to its debut, The Westin Singapore has been named the first official venue in Singapore to exclusively showcase Mystique Gin. Guests can enjoy the spirit, available by the glass or bottle, at the hotel's Lobby Lounge — a renowned Gin Destination.  The Westin Singapore: https://www.marriott.com/en-us/hotels/sinwi-the-westin-singapore/overview/   More information : https://mystiquegin.com