TWG Tea Celebrates the World’s Most Luxurious Tea Collection in a Star- studded Event at Pacific Place, Hong Kong
(From left to right: Mr. Taha Bouqdib, President, CEO & Co-Founder of TWG Tea, Ms. Maranda Barnes, Director of Communications and Co-Founder of TWG Tea, Mr. Donnie Yen and Ms. Cissy Wang)
Singapore, 30 May 2016 – TWG Tea captured the magni cence of the world’s most luxurious tea collection in a grand celebration at TWG Tea Salon & Boutique at Paci c Place last Friday 27th May. e star-studded red carpet event was graced by the presence of international celebrity, Donnie Yen, who made an exclusive appearance and the TWG Tea co- founders welcomed approximately 600 distinguished guests and members of the media as well as some the most in uential and recognized socialites including Rabee’a Yeung, Dorian Ho, Jeremy Wong and Amanda Lui.
Mr. Taha Bouqdib, President, CEO & Co-founder of TWG Tea says “Hong Kong, with its rich tea traditions and such a global appeal is the perfect place to celebrate the world’s most luxurious tea collection. e past months of our expansion in Hong Kong and Macau have shown that the demand for luxury teas is increasing in the region, despite fears of a slowing economic climate”.
Donnie Yen also shared, “When I was introduced to TWG Tea, I was really fascinated to learn that tea is grown across Asia, and that each has its own taste and particularities. Tea truly is a voyage. I don’t often have a lot of time for myself, so tea represents a precious moment of relaxation and discovery.”
This luxurious event marked the launch of the world’s most luxurious single-estate tea collection, the Grand Fine Harvest Teas in Hong Kong. Guests had the opportunity to try a variety of the world’s most precious teas from exotic destinations including the most celebrated tea-producing regions of China, Formosa, Ceylon, Darjeeling, Japan and Malawi. A selection of delightful tea-infused canapés, petits-fours as well as TWG Tea’s signature tea cocktails were also on o er. With astonishing performances inspired by tea traditions from tea producing countries around the world, this grand celebration was held in the most sumptuous TWG Tea settings and will undoubtedly take the world of tea by surprise.
About TWG Tea
TWG Tea, the nest luxury tea brand in the world, was established in Singapore and celebrates the year 1837 when the island became a trading post for teas, spices and ne epicurean products. TWG Tea, which stands for e Wellbeing Group, was founded in 2008 as a luxury concept that incorporates unique and original retail outlets, exquisite tea rooms and an international distribution network to professionals. Committed to o ering teas directly from source gardens, TWG Tea’s collection is the largest in the world, with ne harvests from every tea producing country and exclusive hand crafted tea blends. Internationally recognised as a true innovator with the creation of new varieties of tea every season in collaboration with the world’s most renowned estates, TWG Tea also o ers exquisite signature modern tea accessories and delicate tea-infused sweets and savouries.
After launching its rst Singapore tea salon & boutique at Republic Plaza in 2008, TWG Tea has opened in iconic destinations such as ION Orchard, Marina Bay Sands and Takashimaya Singapore. Expanding its presence internationally, TWG Tea has heralded the opening of exquisite Tea Salons & Boutiques in Bangkok, Dubai, Guangzhou, Hong Kong, Kuala Lumpur, Taipei, Tokyo, Manila, Jakarta and Shanghai. In addition, TWG Tea’s exclusive collection of the nest teas of the world is available from TWG Tea Boutiques in Harrods Knightsbridge, London and Dean & DeLuca Madison Ave, New York. e premier tea supplier to the nest hotels, restaurants and international airlines, TWG Tea is retailed around the world in gourmet épiceries, including El Corte Ingles in Portugal, Feinkost Kaefer in Germany, David Jones in Australia and GUM in Moscow, Russia, and salons de thé including e Urban Tea Merchant, Canada and served in all Nippon Airways Business Class, First Class and Suites and on-board Singapore Airlines.
TWG Teas are available in Singapore, Australia, Azerbaijan, Belgium, Cambodia, Canada, China, Czech Republic, Denmark, Estonia, Germany, Hong Kong, India, Indonesia, Japan, Kuwait, Macau, Malaysia, Maldives, Mauritius, Mexico, Morocco, New Caledonia, New Zealand, Pakistan, Philippines, Portugal, Qatar, Russia, Saudi Arabia, Seychelles, South Africa, South Korea, Spain, Taiwan, ailand, Turkey, Ukraine, United Arab Emirates, United Kingdom, United States of America, and Vietnam. European online orders can be made at www.Harrods.com; online orders within the USA can be made at www.DeanDeluca.com; Canadian orders may be made online at www.UrbanTea.com; Worldwide online orders can be made directly from the TWG Tea e-Boutique and m-Boutique at www.TWGTea.com.